{"id":5321,"date":"2022-04-22T14:10:00","date_gmt":"2022-04-22T05:10:00","guid":{"rendered":"https:\/\/www.skyer9.pe.kr\/wordpress\/?p=5321"},"modified":"2022-04-26T12:14:12","modified_gmt":"2022-04-26T03:14:12","slug":"rfm-recency-frequency-monetary","status":"publish","type":"post","link":"https:\/\/www.skyer9.pe.kr\/wordpress\/?p=5321","title":{"rendered":"RFM : recency, frequency, monetary"},"content":{"rendered":"<h1>RFM : recency, frequency, monetary<\/h1>\n<p><a href=\"https:\/\/www.barilliance.com\/rfm-analysis\/\">\ucc38\uc870<\/a><\/p>\n<p><a href=\"https:\/\/www.ibm.com\/docs\/ko\/spss-statistics\/SaaS?topic=analysis-rfm-scores-from-customer-data\">\ucc38\uc870<\/a><\/p>\n<h2>recency<\/h2>\n<p>\ub9c8\uc9c0\ub9c9 \uad6c\ub9e4\ub85c\ubd80\ud130 \ud750\ub978 \uc2dc\uac04\uc744 \uc758\ubbf8\ud55c\ub2e4.<\/p>\n<h2>frequency<\/h2>\n<p>\ucd1d \uad6c\ub9e4\uac74\uc218<\/p>\n<h2>monetary<\/h2>\n<p>\ucd1d \uad6c\ub9e4\uae08\uc561 or \ud3c9\uade0 \uad6c\ub9e4\uae08\uc561 or \ucd5c\ub300 \uad6c\ub9e4\uae08\uc561<\/p>\n<h2>RFM \uacfc \ucd94\ucc9c<\/h2>\n<p>RFM \uc790\uccb4\ub9cc\uc73c\ub85c\ub294 \uad6c\ub9e4\uc131\ud5a5\uc744 \ud30c\uc545\ud560 \uc218\ub294 \uc788\uc9c0\ub9cc,<br \/>\n\uad6c\ub9e4\ubb3c\ud488\uc774 \ub3c4\ucd9c\ub418\uc9c0\ub294 \uc54a\ub294\ub2e4.<\/p>\n<p>\ub530\ub77c\uc11c \uc774\uac83\ub9cc\uc73c\ub85c\ub294 \ucd94\ucc9c\uc744 \uc704\ud55c \ub370\uc774\ud0c0\ub85c \uc4f8 \uc218\uac00 \uc5c6\ub2e4.<\/p>\n<p>\ub2e4\ub9cc \ub2e4\ub978 \uc694\uc18c, \uae30\uc874 \uad6c\ub9e4\uc0c1\ud488\/\ube0c\ub79c\ub4dc, \ucd5c\uadfc \uac80\uc0c9\uc5b4, \ucd5c\uadfc \uc870\ud68c\uc0c1\ud488\uacfc \uc870\ud569\uc744 \ud55c\ub2e4\uba74,<br \/>\n\uc131\ub2a5 \uc88b\uc740 \ucd94\ucc9c\uc774 \ub420 \uc218\ub294 \uc788\uaca0\ub2e4.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>RFM : recency, frequency, monetary \ucc38\uc870 \ucc38\uc870 recency \ub9c8\uc9c0\ub9c9 \uad6c\ub9e4\ub85c\ubd80\ud130 \ud750\ub978 \uc2dc\uac04\uc744 \uc758\ubbf8\ud55c\ub2e4. frequency \ucd1d \uad6c\ub9e4\uac74\uc218 monetary \ucd1d \uad6c\ub9e4\uae08\uc561 or \ud3c9\uade0 \uad6c\ub9e4\uae08\uc561 or \ucd5c\ub300 \uad6c\ub9e4\uae08\uc561 RFM \uacfc \ucd94\ucc9c RFM \uc790\uccb4\ub9cc\uc73c\ub85c\ub294 \uad6c\ub9e4\uc131\ud5a5\uc744 \ud30c\uc545\ud560 \uc218\ub294 \uc788\uc9c0\ub9cc, \uad6c\ub9e4\ubb3c\ud488\uc774 \ub3c4\ucd9c\ub418\uc9c0\ub294 \uc54a\ub294\ub2e4. \ub530\ub77c\uc11c \uc774\uac83\ub9cc\uc73c\ub85c\ub294 \ucd94\ucc9c\uc744 \uc704\ud55c \ub370\uc774\ud0c0\ub85c \uc4f8 \uc218\uac00 \uc5c6\ub2e4. \ub2e4\ub9cc \ub2e4\ub978 \uc694\uc18c, \uae30\uc874 \uad6c\ub9e4\uc0c1\ud488\/\ube0c\ub79c\ub4dc, \ucd5c\uadfc \uac80\uc0c9\uc5b4, \ucd5c\uadfc \uc870\ud68c\uc0c1\ud488\uacfc \uc870\ud569\uc744\u2026 <span class=\"read-more\"><a href=\"https:\/\/www.skyer9.pe.kr\/wordpress\/?p=5321\">Read More &raquo;<\/a><\/span><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-5321","post","type-post","status-publish","format-standard","hentry","category-kafka"],"_links":{"self":[{"href":"https:\/\/www.skyer9.pe.kr\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/5321","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.skyer9.pe.kr\/wordpress\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.skyer9.pe.kr\/wordpress\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.skyer9.pe.kr\/wordpress\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.skyer9.pe.kr\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5321"}],"version-history":[{"count":3,"href":"https:\/\/www.skyer9.pe.kr\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/5321\/revisions"}],"predecessor-version":[{"id":5324,"href":"https:\/\/www.skyer9.pe.kr\/wordpress\/index.php?rest_route=\/wp\/v2\/posts\/5321\/revisions\/5324"}],"wp:attachment":[{"href":"https:\/\/www.skyer9.pe.kr\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.skyer9.pe.kr\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.skyer9.pe.kr\/wordpress\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}